Video & Content Creation

Hype, Highlights & Hero Moments!

High-impact launch trailers, hype reels and highlight edits designed to spark anticipation and amplify your biggest stories.

We collaborate with talented editors, videographers and animators to bring each project to life - whether you’re working with archive footage, still imagery or require custom videography, we’ve got you covered.

Core Services

01
Creative Direction
& Scriptwriting

02
Event Photography & Videography

03
Soundtrack Sourcing & Licensing

04
Full Production Oversight

Some Of Our Work

BIGSOUND 2025 - Full Program Launch

  • Designed to capture the full BIGSOUND experience: live showcase energy, delegate connection, and the vibrancy of Fortitude Valley.

  • Anchored by the message “Australia’s Loudest Week in Music”

  • Highlights the walkable nature of the Valley precinct, connecting venues, streets, and people to emphasise the immersive, community-driven BIGSOUND experience.

BIGSOUND 2025 - Wrap Video

  • Produced entirely from content captured on-ground, coordinated by Primal Creative.

  • Features footage of keynote speakers, vibrant showcase performances and atmospheric street scenes that reflects the transformation of Fortitude Valley into the heart of Australia’s music industry.

  • Incorporates vox pops from industry professionals and fans, offering authentic reflections on the value of BIGSOUND and the sense of community and connection it inspires.

BIGSOUND 2025 - Full Artist Announcement

  • Energetic, rhythmic and designed to spark instant attention, this animation-led reel brings BIGSOUND’s bold 2025 illustrations to life.

  • Featuring all 130+ showcasing artists, the video highlights the diversity and vibrancy of the program while reinforcing the festival’s distinct visual identity.

Young Artists Forum

  • Designed for maximum attention usinng existing brand assets, the Young Artist Forum brand comes to life in this short, vibrant video.

Metro Arts - Jan-Jun 2021 Program Launch

  • Built entirely from still images, this video was crafted to capture the grit, energy and creative spirit of Metro Arts as it launched its Jan–Jun 2021 program and moved into its new West End home. 

Mad Dance Festival

  • Artist footage was re-treated and unified under the Mad Dance Festival brand, celebrating what the festival does best — movement.